Whether you need to conduct qualitative or qualitative-quantitative on-line research, Sicché has everything you need to successfully carry out your projects!
With over 15 question types, including scientifically validated emotional tests, Sicché is the ideal platform for qualitative and quanti-qualitative branding & positioning studies, copy and concept tests, digital ethnography, customer experience, needs & gap analysis, U&A, product tests, patient diaries and shopping studies!
In order to provide significant added value to the analysis, Sicché has introduced, for the first time on the market, personas! A unique function allowing each respondent to be labelled as belonging to a specific category, which can be used as an analysis filter or as a variable to target ad hoc questions, greatly facilitating the creation of ‘segments’!
Have you ever tried the experience of using association tests directly from an online research platform during focus groups, to visualise and comment, directly with the respondents, the image cloud of the results in real time? With Sicché, the possibilities of use are endless: seize the opportunity to create new research approaches and develop innovative concepts!
With an additional 30 days to fill in responses respondents have plenty of time to respond at their own pace and complete their answers even if they are late. An opportunity always included in the hire that opens the door to previously unthinkable research areas!
Target questions and activities to specific segments or personas, to create questioning lines based on participants' answers alternating individual or group discussions
Customise menus and create a welcome page that is always up-to-date with essential content and information: seamless respondent UX and easier analysis even for researchers!
Activate our gamification and use the leaderboard to stimulate participation and reward, on a weekly or monthly basis, the most active, proactive and research-useful participants, thus increasing their involvement and motivation
